Creative Director, Tarik Koivisto, was asked to create a series of branded lifestyle images for Château de Fontcreuse, a prestige winemaker in the gorgeous hills of Cassis.
The photoshoot took place at the château, an elegant property constructed in the 1700s. Jean-François Brando acquired the domaine in 1987 and has been producing quality wines with utmost respect to the property’s terroir and unique Mediterranean microclimate ever since. Château de Fontcreuse is well-reputed for their limited edition series of quality white Cassis wines. The project was to create awareness with sophisticated new images of the brand’s expanding Côtes-de-Provence rosé targeting an international, American audience. The images were used for press, web site publicity and social media.
Creative Direction & Photography: Tarik Koivisto
Client & Venue: Château Fontcreuse in Cassis, Provence
Models: Renata Negroni & Samuel de Cubber