Creative Director, Tarik Koivisto, worked with the founders of Un Grand Oui to define this destination wedding firm’s brand strategy, identity design, tagline, web site design, print ads and business cards.
Un Grand Oui is a destination wedding agency focusing on international couples seeking charming and sophisticated intimate marriage celebrations in Provence and beyond. Founders, Laura Julien and Julie Goldenstein, needed a professional and elegant brand, creative logo design and a bilingual web site that spoke to two different markets: International clients coming to Provence and French clients marrying abroad. Tarik worked with the founders for 3-4 months to develop a creative brief outlining: the brand strategy, visual communication goals, style guide, brand assets and responsive web site design with targeting marketing communications that spoke individually to the specific needs of both French and English speaking clients resulting in a steady stream of clients. The brand design goals were to inspire clients to dream and realise what a destination wedding could be, which was a new growing space for wedding planners. The inventive logo design communicated the brand’s mission and quality services to combine travel, adventure and romance in a unique and tailored manner.
Creative Direction, Brand Strategy, Identity Design, Logo, Bilingual Web Site Design, Business Cards: Tarik Koivisto
Client: UnGrandOui: Destination Weddings