Creative Director, Brand Strategy, Identity + Logo Design, Storytelling, Web Site Design and Content Development (SEO, Copywriting), Business Cards, Holiday Cards
Tarik Koivisto was hired to create new branding, identity design, content and bilingual web site design for this reputable Classic Yacht restoration company, strategically located in La Ciotat, the Mediterranean’s premiere yacht restoration and refit port. Tarik developed a creative brief outlining the brand strategy and visual communication goals, then kicked off the project work with an iconic logo design based on the defining geography of the local coastline, the Bec d’Aigle (eagle’s beak). Tarik developed SEO-friendly English communications, a visually stunning web design and bilingual communication strategy to help capitalise on the client’s quality reputation and years of expertise restoring both classic and luxury yachts.
Creative Direction, Brand Strategy, Tagline Development, Identity Design, Marketing, Storytelling, Business Cards, Holiday Cards, Web Site Design & Development: Tarik Koivisto
Client: Classic Works