Tarik Koivisto designed all Luxe Provence brand packaging including: branded rose gold foil presentation and gift boxes for her clothing, gift and candle line, plus Luxe Provence wine labels.
Tarik wanted to create a high luxury gift experience for all of her brand’s marketing touch points. The execution included rose gold foil embossing and crisp white packaging for the ultimate luxury experience. The delicate ribbon was included to add an element of intrigue and the boxes have become an integral part of the brand experience that clients often share their unboxing experience on social media, from YouTube to Instagram. The special edition wine labels were developed for luxury events with the high quality local Provence wine producer, Famille Sumeire.
Packaging Design, Wine Label Design: Tarik Koivisto
Client: Luxe Provence